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AI · January 31, 2025

State of Email 2025

Discover email insights based on historical data with AI

State of Email 2025 launched on January 31, 2025 with 52 votes, #476 of 6,142 launches that month and more than 90% of that year's launches. The site was still online in September 2026, 1 year on.

What it does

🎯 Discover deliverability, strategy, design, AI with insights from 130+ marketers 🤖 Compare historical data with our AI assistant 📊 Track honest benchmarks & metrics to refine strategies 📈 Boost email ROI with actionable tips & data-backed decisions

Discover essential email marketing benchmarks, industry statistics, trends, and insights from marketing experts in the State of Email 2025.

Your ultimate email marketing report with expert insights, data-driven benchmarks is now smarter than ever! Insights from 130+ email experts on what worked (and didn’t) in 2024. Get reliable benchmarks collated from data of thousands of campaigns to measure and improve your email performance. Leverage AI to quickly get the answers you need, saving you time and effort. “This will be a great start to the marketing year. The best way for you to succeed as an email marketer is by having this guidebook!” “I remember the State of Email 2022 by Mailmodo. The emoji trend they captured in the report inspired our digital PR campaigns.” “This is a fantastic resource for those attempting email…from mailmodo.com

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