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Growth · November 3, 2016

UI Breakfast Podcast #39: Positioning Your Services with Philip Morgan

How to quit the pricing game and become a specialist

UI Breakfast Podcast #39: Positioning Your Services with Philip Morgan launched on November 3, 2016 with 54 votes, #1,306 of 3,636 launches that month and more than 50% of that year's launches. The site was still online in September 2026, 9 years on.

What it does

Smart, narrow positioning is the key to success for anyone who sells their services. Who is your best customer? What kind of work do you want to be famous for? The world-class positioning expert Philip Morgan gives away a ton of actionable advice on this topic. You’ll learn how to stop being a generalist, quit the pricing game, and become a successful specialist by employing your best talent

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