Life & fun · alternatives · 2026

24 alternatives to Hidden in Plain Sight

How to Create Extraordinary Products for Tomorrow's Customer

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. Hidden in Plain Sight launched in 2016; newer entries below may have overtaken it.

1. 1
   Marketing for Product People▲114

   Launch your digital product with confidence

   2016 · justinjackson.ca · its alternatives →

2. 2
   Inspired▲83

   How to create products customers love

   2015 · amazon.com · its alternatives →

3. 3
   Building Digital Products▲60

   The ultimate handbook for product owners

   2016 · amazon.com · its alternatives →

4. 4
   Building Digital Products▲57

   The Ultimate Handbook for Product Owners

   2016 · amazon.com · its alternatives →

5. 5
   Think First▲66

   The no-nonsense approach to creating successful products

   2015 · amazon.com · its alternatives →

6. 6
   Crossing the Chasm▲82

   Selling high-tech products to mainstream customers

   2015 · amazon.com · its alternatives →

7. 7
   Lean Customer Development ▲98

   Building products your customers will buy

   2015 · amazon.co.uk · its alternatives →

8. 8
   Making It Right▲76

   Product management for a startup world

   2015 · amazon.com · its alternatives →

9. 9
   How to Create a Profitable Digital Product▲61

   The guide to passive Income

   2016 · amazon.com · its alternatives →

10. 10
    The Internet of Things Business Primer▲91

    A product manager's how-to guide to build an IoT Business

    2015 · amazon.com · its alternatives →

11. 11
    Talking to Humans▲79

    a practical guide to customer development

    2015 · amazon.com · its alternatives →

12. 12
    Ask.▲70

    The counterintuitive way to discover what customers want

    2015 · amazon.com · its alternatives →

13. 13
    Designing the Invisible▲69

    Create great web experiences

    2015 · fivesimplesteps.com · its alternatives →

14. 14
    Hacking Growth▲72

    The modern marketing mindset to create fast growing

    2015 · amazon.com · its alternatives →

15. 15
    Validating Product Ideas▲84

    Learn the techniques for understanding your customers needs

    2016 · rosenfeldmedia.com · its alternatives →

16. 16
    Conscious Business▲85

    Building value through values

    2015 · amazon.com · its alternatives →

17. 17
    Who Gets What - And Why▲62

    The hidden world of matchmaking and market design

    2015 · amazon.com · its alternatives →

18. 18
    Unlabel: Selling You Without Selling Out▲69

    How to create an authentic brand

    2015 · barnesandnoble.com · its alternatives →

19. 19
    The Innovator's Solution▲69

    Creating and sustaining successful growth

    2015 · amazon.com · its alternatives →

20. 20
    UX Strategy▲106

    How to devise innovative digital products that people want

    2016 · jaimelevy.com · its alternatives →

21. 21
    Brand Sense▲63

    Sensory Secrets Behind the Stuff We Buy

    2016 · amazon.com · its alternatives →

22. 22
    The Hardware Startup▲62

    Building your product business and brand

    2015 · its alternatives →

23. 23
    Successful Business Plan▲65

    Secrets and strategies

    2015 · amazon.com · its alternatives →

24. 24
    The Lean Product Playbook▲97

    How to innovate w/ MVPs & rapid customer feedback

    2015 · amazon.com · its alternatives →

Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →