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Life & fun · June 20, 2017

Interactive Storytelling from Netflix

TV shows where you choose what happens next 📺

Interactive Storytelling from Netflix launched on June 20, 2017 with 296 votes, #72 of 3,107 launches that month and more than 95% of that year's launches. The site was still online in September 2026, 9 years on.

Visit about.netflix.com ↗Alternativestop 2% of June 2017

In plain words

Netflix's Interactive Storytelling lets viewers make choices that shape the direction of TV shows as they watch. Created through collaboration between Netflix's engineering and creative teams, this feature transforms passive viewing into an interactive experience where audience decisions determine plot outcomes. It's designed for streaming subscribers interested in exploring a new form of narrative entertainment.

written from the facts on this page · September 2026

From the sources

The intertwining of our engineers in Silicon Valley and the creative minds in Hollywood has opened up this new world of storytelling possibilities on Netflix.

You sink into the sofa and fire up Netflix. You settle in to watch everyone’s favorite swashbuckling feline Puss in Boots. You chuckle as Puss in Boots finds himself in the story of Goldilocks with the Three Bears staring at him. It’s actually your choice to make. Your adventure! You decide how the story proceeds and what Puss in Boots does next. Today, we’re excited to announce our first interactive “branching” narrative episodes Puss in Book: Trapped in an Epic Tale and Buddy Thunderstruck: The Maybe Pile , where Netflix members are in control of how the stories unfold. The intertwining of our engineers in Silicon Valley and the creative minds in Hollywood has opened up this new world of…from about.netflix.com

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