Growth · alternatives · 2026

24 alternatives to The 2018 Campaign Playbook

How to create marketing campaigns that impact!

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. The 2018 Campaign Playbook launched in 2018; newer entries below may have overtaken it.

1
Early Stage Founders Playbook▲313
Actionable marketing lessons for indie-hackers
2022 · its alternatives →
2
Customer Advocacy Playbook▲96
Create, manage & grow an effective brand advocacy campaign
2016 · webprofits.com.au · its alternatives →
3
Content Marketing Playbook▲294
Built from 12 years and 83,232,485 visits. By Hiten Shah.
2016 · hitenism.com · its alternatives →
4
From Visitor to Ambassador by Viral Loops▲171
A playbook about how you can make users adore you 😻
2018 · viral-loops.com · its alternatives →
5
The 2020 Startup Sales Playbook▲311
The definitive guide for early-stage sales teams 🚀
2019 · close.com · its alternatives →
6
Mobile App Marketing Playbook▲132
Proven tactics to market your mobile app
2017 · its alternatives →
7
Make & Shine▲235
Grow an audience and get press coverage as an indie maker
2018 · nesslabs.com · its alternatives →
8
The Growth Marketer's Playbook▲142
How a techstars growth mentor grows startups
2018 · growthmarketersplaybook.com · its alternatives →
9
Startup Marketing Playbook▲145
The how-to guide for new B2B marketing leaders
2017 · startupmarketingplaybook.com · its alternatives →
10
Marketing Campaign Simulator▲88
Evaluate the impact your campaigns will have on your SaaS
2023 · protoolio.com · its alternatives →
11
Playbooks, by GoSquared▲112
Send your next email campaign in 3 clicks
2022 · ecosend.io · its alternatives →
12
The Marketing Playbook▲71
Five battle-tested plays for leading any market
2015 · amazon.com · its alternatives →
13
Smart Campaign by Lydia▲48
Pay For Real Engagement, Not Promises.
2024 · lydia.so · its alternatives →
14
Best Digital Marketing of All Time▲160
100+ marketing campaigns to inspire you
2020 · danieleckler.com · its alternatives →
15
The Appreneur Playbook▲69
Game-changing mobile app marketing advice from the pros
2016 · amazon.com · its alternatives →
16
Better Marketing Blog▲20
Marketing strategies that work for founders
2025 · bettermarketing.blog · its alternatives →
17
App Marketer's Playbook for iOS 15▲111
Grow your app revenue with actionable insights
2021 · marketing.mobileaction.co · its alternatives →
18
Data-Driven Marketing▲246
How the best B2B marketers use data to grow faster
2018 · clearbit.com · its alternatives →
19
The 1,000,000 Views Playbook▲72
Free guide on how to master virality as a content marketer
2020 · loutromans.gumroad.com · its alternatives →
20
The Influencer Economy▲95
Launch your product, collaborate, thrive in the new economy
2016 · amazon.com · its alternatives →
21
The Appreneur Playbook: Game-Changing Mobile App Marketing..▲63
Kindle edition: Tips & tricks for mobile marketers
2015 · amazon.com · its alternatives →
22
SaaS Startup Content Marketing Playbook▲137
Proven content marketing tactics to grow your SaaS startup
2022 · yourcontentmart.co · its alternatives →
23
SaaS Marketing Automation Playbook▲128
40+ free tips to improve your customer's journey from Dashly
2019 · dashly.io · its alternatives →
24
Creating Successful SaaS Products▲82
An eBook that defines and explores 'Product Success'
2016 · ramen.is · its alternatives →

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Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →