Life & fun · alternatives · 2026

24 alternatives to The Follow-Up Formula

Steli Efti's new free book on success in sales & life

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. The Follow-Up Formula launched in 2017; newer entries below may have overtaken it.

1
The Sales Hiring Playbook by Steli Efti▲125
A practical guide to building a sales team
2017 · close.com · its alternatives →
2
Your Growth Hacks Aren't Working▲292
Free new book by Steli Efti on B2B customer acquisition
2017 · close.com · its alternatives →
3
SaaS sales for Startup Founders▲197
Free book by Steli Efti from Close.io
2017 · close.com · its alternatives →
4
From Zero to 1,000 Customers & Beyond▲236
Free audiobook by Steli from Close.io
2018 · close.com · its alternatives →
5
From 0 to 1,000 Customers & Beyond▲163
Free new ebook by Hiten Shah & Steli Efti
2017 · close.com · its alternatives →
6
The Founder's Guide To Sales Negotiation by Steli from Close.io▲128
Free book to help startups and sales reps close better deals
2018 · close.com · its alternatives →
7
The Success Equation▲75
My favorite book on investing and decision making.
2015 · amazon.com · its alternatives →
8
Ask▲63
The counterintuitive online formula
2016 · its alternatives →
9
Chasing Product - Closing software sales and your mental game w/ Steli Efti▲86
Steli talks about the importance of mental game
2015 · chasingproduct.com · its alternatives →
10
Startup Marketing with Virtual Summits by Steli Efti▲123
Generate leads, boost brand awareness, & build partnerships
2018 · close.com · its alternatives →
11
You, Inc.▲69
The art of selling yourself
2016 · amazon.com · its alternatives →
12
Launch▲63
An Internet Millionaire's Secret Formula To Sell Almost Any…
2015 · amazon.com · its alternatives →
13
Who Gets What - And Why▲62
The hidden world of matchmaking and market design
2015 · amazon.com · its alternatives →
14
The Innovator's Solution▲69
Creating and sustaining successful growth
2015 · amazon.com · its alternatives →
15
The Sales Acceleration Formula▲63
Using Data, Technology, and Inbound Selling to go from $0 to
2015 · amazon.com · its alternatives →
16
FREE: The Future of a radical Price▲77
How businesses can profit more by giving things away.
2015 · audible.com · its alternatives →
17
Successful Business Plan▲65
Secrets and strategies
2015 · amazon.com · its alternatives →
18
Keep Your Friends Close▲145
A free e-book about maximizing Customer Lifetime Value
2014 · its alternatives →
19
The Art of Strategy▲68
A game theorist's guide to success in business and life
2015 · amazon.com · its alternatives →
20
Growth Everywhere - Close.io CEO Steli Efti▲73
The 80/20 Principle for Building a 7-figure Saas Business
2016 · traffic.libsyn.com · its alternatives →
21
The Adweek Copywriting Book▲65
Ultimate guide to powerful advertising and marketing copy
2016 · amazon.com · its alternatives →
22
Engage Convert Grow ▲62
Increase your online conversions and make more sales
2015 · its alternatives →
23
Business Systems Explored #005: Steli Efti, Close.io▲65
The hidden sales systems behind Silicon Valley startups
2016 · content.libsyn.com · its alternatives →
24
Reinvent Yourself▲89
James Altucher's new book!
2017 · its alternatives →

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Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →