Work · alternatives · 2026

24 alternatives to The North Star Playbook

Find your product’s guiding metric and pursue it

Below are 24 products that do a similar job, ranked by how close each is in meaning and then by launch-day votes. The North Star Playbook launched in 2024; newer entries below may have overtaken it.

1
The North Star Playbook▲104
The ultimate North Star guide ⭐
2019 · amplitude.com · its alternatives →
2
North Star▲73
Track & actively pursue your habits, milestones and goals
2019 · northstargoals.com · its alternatives →
3
The Growth Marketer's Playbook▲142
How a techstars growth mentor grows startups
2018 · growthmarketersplaybook.com · its alternatives →
4
NorthStar▲4
Software that helps teams work together to accelerate growth
2018 · its alternatives →
5
The Startup Playbook▲548
How-to guide for building your startup from the ground up
2018 · startup-playbook.com · its alternatives →
6
Product/Market Fit Survey by Sean Ellis▲313
Check how close your product is to Product/Market fit
2019 · pmfsurvey.com · its alternatives →
7
CXL Playbook Community▲356
2500+ step-by-step marketing playbooks & peer support
2022 · cxl.com · its alternatives →
8
Playbook▲397
Beautiful documentation your customers will love
2025 · playbookdocs.com · its alternatives →
9
Viable Fit▲416
Measure and improve your product market fit
2020 · its alternatives →
10
SelectStar▲196
Automated data catalog and discovery for modern data teams
2021 · selectstar.com · its alternatives →
11
The 2020 Startup Sales Playbook▲311
The definitive guide for early-stage sales teams 🚀
2019 · close.com · its alternatives →
12
Mastering Retention - Product Analytics Playbook Vol.1▲191
155-page ebook on using data to improve user retention
2017 · its alternatives →
13
GrowthBook▲283
The open-source LaunchDarkly alternative
2022 · growthbook.io · its alternatives →
14
Product Hunt Success Playbook▲277
Proven tactics & tools to boost your PH launch
2023 · mailmodo.com · its alternatives →
15
The Growth Playbook▲296
15 growth strategies from Dropbox, Stitch Fix, & more
2018 · its alternatives →
16
Product Market Fit Toolkit▲157
Measure your product-market fit using data you already have
2021 · drive.google.com · its alternatives →
17
Product Fit▲142
Measure product/market fit in app with your users.
2021 · its alternatives →
18
Retention Playbook▲178
The A - Z guide on customer retention 📚
2018 · its alternatives →
19
Early Stage Founders Playbook▲313
Actionable marketing lessons for indie-hackers
2022 · its alternatives →
20
Middleware▲257
Open-source DORA metrics for software engineering teams
2024 · github.com · its alternatives →
21
Content Marketing Playbook▲294
Built from 12 years and 83,232,485 visits. By Hiten Shah.
2016 · hitenism.com · its alternatives →
22
One Metric▲153
See all your metrics in one place
2019 · onemetric.io · its alternatives →
23
Kickscale▲218
One workspace for teams - playbooks, tasks, instructions
2022 · app.kickscale.com · its alternatives →
24
Measure What Matters Starter Kit▲116
A template for you and your team to get started with OKRs
2019 · coda.io · its alternatives →

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Ranked by how close each launch is in meaning, then by votes. Prices were read from each product’s own site when checked and can change. Refine with your own description →